PIB · Government of India ·

Environment Ministry and WWF-India EIACP Launch Nationwide Green Diwali Campaign Urging Citizens to Avoid Firecrackers

Distilled Policy Brief

  • The Ministry of Environment, Forest and Climate Change, in collaboration with WWF-India EIACP, launched a nationwide Green Diwali campaign from October 20 to November 8, 2026.
  • The campaign specifically focuses on 130 cities covered under the National Clean Air Programme (NCAP) to promote eco-friendly celebrations in alignment with Mission LiFE.
  • It encourages citizens to take pledges against bursting crackers, avoid single-use plastics, and participate in WWF-India's carbon footprint survey.

🎯 Prelims High-Yield Examination Points

The nationwide Green Diwali campaign is implemented by WWF-India EIACP in collaboration with the Ministry of Environment, Forest and Climate Change, with a special focus on 130 cities under the National Clean Air Programme (NCAP).

⚖️ Mains Analytical & Syllabus Linkages

Discuss the significance of behavioral nudges and Jan Andolan approaches like Mission LiFE in addressing urban air pollution and promoting sustainable consumption patterns during festive seasons.

🎯 UPSC Prelims Practice Drill

Environment & Ecology

Consider the following statements regarding the nationwide Green Diwali campaign launched by the Ministry of Environment, Forest and Climate Change in collaboration with WWF-India EIACP: 1. The campaign specifically focuses on the 130 cities covered under the National Clean Air Programme (NCAP). 2. It promotes eco-friendly celebrations in alignment with Mission LiFE (Lifestyle for Environment), which includes taking pledges against bursting crackers and avoiding single-use plastics. Which of the statements given above is/are correct?

  • [A] 1 only
  • [B] 2 only
  • [C] Both 1 and 2
  • [D] Neither 1 nor 2
▶ Reveal Official Answer & Analytical Explanation
✓ Correct Option: [C] Both 1 and 2

Both statements are correct. The Ministry of Environment, Forest and Climate Change, in collaboration with WWF-India EIACP, launched the nationwide Green Diwali campaign with a special focus on the 130 cities covered under the National Clean Air Programme (NCAP). The campaign promotes eco-friendly celebrations in alignment with Mission LiFE, encouraging citizens to take pledges against bursting crackers, avoid single-use plastics, and participate in carbon footprint surveys.

Tark High-Yield Question Bank ⚡ Practice Full Test in Testing Arena ↗

🏛️ Historical Twin PYQ Anchor (2021)

UPSC Prelims 2021

Consider the following statements regarding the "National Clean Air Programme (NCAP)": 1. It is implemented by the Ministry of Environment, Forest and Climate Change. 2. Central Pollution Control Board acts as the sole regulatory executive body.

Forensic Anchor: Cabinet Allocation of Business Rules & NCAP Framework
Examiner Trap Takeaway: UPSC swapped Central Pollution Control Board role with State Pollution Control Boards for state-level monitoring.

📚 Static Syllabus & Constitutional Linkages

National Clean Air Programme (NCAP): A comprehensive national-level strategy to combat air pollution across the country, targeting particulate matter reduction in non-attainment cities.